Paul "Bear" Bryant, the late Alabama football coach, had five points that explained what he believed a coach should do:
1. Tell players what you expect of them.
2. Give players an opportunity to perform.
3. Let players know how they're getting along.
4. Instruct and empower players when they need it.
5. Reward players according to their contribution.
The process must begin with communicating the game plan. That is the key to productivity. But it must continue with the exchange of information. As Sydney J. Harris said, information is "giving out" while communication is "getting through." When there is interactive communication between the team leader and his people, it empowers them to succeed.