If you equate the success of your company with a specific idea, as many business people do, then your more likely to give up on the company if that idea fails; and if that idea happens to succeed, your more likely to have and emotional love affair with that idea and stick with it too long, when the company should be moving vigorously on to other things.
But if you see the ultimate creation as the company, not the execution of a specific idea or capitalizing on timely market opportunity, then you can persist beyond and specific idea - good or bad - and move toward becoming an enduring great institution. Built To Last, Jim collins
But if you see the ultimate creation as the company, not the execution of a specific idea or capitalizing on timely market opportunity, then you can persist beyond and specific idea - good or bad - and move toward becoming an enduring great institution. Built To Last, Jim collins
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